Our Work
Examples of websites, modernization projects, and software products built to improve visibility, performance, usability, and lead generation.
Built for Real Businesses, Not Just Screenshots
Every project below represents a different part of what Simplify It Labs does: modern local business websites, technical cleanup, lead-focused design, custom software, and AI-era web strategy.
Crossroads Strength & Conditioning
Crossroads SAC needed a cleaner, more modern digital presence for a Salem-based strength and conditioning facility. The rebuild focuses on mobile usability, clearer program information, stronger calls-to-action, and a site structure that better supports local search.
- Local gym website modernization
- Mobile-first layout
- Clear program/service structure
- Stronger trust and contact paths
- Local SEO foundation
PES LLC
PES LLC is an important local service business proof point. This project is focused on creating a more professional, trustworthy, and search-friendly website for a contractor-style business where credibility, service clarity, and local visibility matter.
- Contractor/service business positioning
- Trust-focused content structure
- Local SEO foundation
- Clear service pages
- Professional modernization
GameZone Salem
GameZone Salem is a local retail business with strong community recognition. This work is focused less on a full redesign and more on improving the technical and content foundation: clearer page structure, stronger modern copy, performance awareness, and better support for how people search today.
- Local retail website support
- Technical content cleanup
- Modernized messaging
- Search-friendly structure
- Practical improvements without unnecessary redesign
Grubbal
Grubbal highlights product-first execution: clear positioning, practical feature communication, and a structure designed to support growth, usability, and ongoing iteration.
- Product positioning and messaging
- Feature-focused information architecture
- User-first content flow
- Modern conversion structure
- Scalable web product foundation
hiir.me
hiir.me shows the custom software side of Simplify It Labs: product thinking, user flows, authentication, database-backed workflows, and building beyond a simple marketing website.
- Custom web application development
- Product strategy
- User accounts and workflows
- Scalable software architecture
- Full-stack engineering
Weight Loss Navigator
Weight Loss Navigator shows experience building and launching a full digital product with user onboarding, tracking workflows, mobile app positioning, marketing pages, and subscription-oriented product structure.
- Product development
- App landing page strategy
- User onboarding flows
- Subscription product thinking
- Full-stack execution
Have an Outdated Website or a New Project in Mind?
Whether you need a local business website, a modernization project, technical cleanup, or custom software, we can help you figure out the right next step.